Case Studies

Titanic Website Sells Titanic Public Domain Information

http://www.titanichistoricalsociety.org/
I mention this website in our book, “The ESSENTIAL Public Domain Treasure Hunter’s Reference Guide & Profiteering Companion” (Book #1 of The Public Domain Treasure Hunter’s Survival Kit) ~ I think it now deserves a look-see again. I like to browse this type of website and try to ferret out a few ideas to use for a site or [...]

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Using Public Domain Content For Local Offline Marketing

I have a friend that has a highly profitable offline Information Publishing business catering to a very tightly focused market ~ Veterinarians.
She has no website, she has very little overhead, she has no employees (in her info publishing business anyway) and yet she produces a product using 100% Public Domain content that she sells to [...]

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Shorpy ~ An Amazing Collection of Hi-Def Photographs From The Library of Congress

Here’s a fine example of how to monetize Public Domain photographs from the Library of Congress archives by restoring them and offering them for sale as high-definition prints…
About Shorpy…

Shorpy is an online archive of thousands of high-resolution photos from the 1850s to 1950s. Our namesake, Shorpy Higginbotham, was a teenage coal miner who lived 100 [...]

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Fail and Fail Fast! Why I’m Moving To A WP Blog

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Update – March 24, 2010 – I just read about Tiffany Dow loosing one of her blogger blogs because Google felt it was “spam”. All that work – down the drain.
What Happened To Tiffany Dow?
I’ve seen the light… LOL… I’m going to avoid using Google Blogger Blogs (at least for the near future) and concentrate [...]

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It’s Not Paradise Searching For New Niche Ideas

Lifestyle Keywords vs Product & Brand Keywords

Image by Craig Key via Flickr

This is where “newbies” really get hung up.  Try to find a new niche idea that has all the “right” numbers… and you feel confident that you can “get 1st page on Google ranking”.   Where do you start?
Lynn Terry at http://www.clicknewz.com makes it look so easy… and it is easy [...]

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Automated Email Marketing – My Challenges With Newsletter Lists

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I use Aweber to “run” all myautomated email marketing lists… and love it! So easy to use and rarely (in 5 years) a hiccup.
I’ve had to really think about what challenges I have with newsletter lists… like JackieLee I already have a list for thatpainterlady.com with over 5000 subscribers. They are [...]

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Should You Sell Physical Or Digital Products (Or Both)?

Whhhoooo Wheee! I’m getting some great questions today… and this one is a doooozy!  This friend want’s to know if she should switch to selling (marketing) digital products instead of selling physical products as an affiliate…
And then – she get’s even deeper and thinks maybe she should have a slew of her own digital products [...]

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How To Find Keywords For New Public Domain Project

How to find keywords is always the one “stumbling block” for new online marketers.
It’s easy to find a ton of keywords but how will you know if they are good keywords?
What is the difference between a “content” keyword (information) and a “Money” keyword?
Without giving away my secret “Ninja” strategy for finding the “Money Shot” keyword [...]

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