Do you prefer to read or listen to content?
Better yet, does your audience prefer to read or listen to content?
Most audiences are relatively split right down the middle.
When you’re able to provide content both as an audio file and as a downloadable document you capture both and give your audience real value.
photo credit: bobster1985
Take this Public Domain resource and niche for example, The Social History of Smoking.
Quitting smoking is a difficult task, in fact for many it is downright torture. Conversely… you might be one that advocates the right to smoke.
If you understand this target market and want to create a product or website filled with content… you might want to consider taking advantage of the audio recordings of this book, The Social History of Smoking by George L. Apperson.
You could be on of the first to grab this audio recording and create a beneficial product from it.
Having both the audio and the printed text lends itself quite nicely to several options:
- You could create several special reports and offer them as both audio and print. This helps those who learn both visually and auditory.
- You can reformat, re-purpose and print the text with your own unique touches like current examples, success stories, and even affiliate links to stop smoking products. The fulfillment could include an audio version of the book on a nice CD tucked into an inside pocket of the book.
- You could create blog posts by using a portion of the print material to create teasers or short description paragraphs and then include a link so visitors could listen to your posts. Audio blog posts are quite successful with today’s busy and overwhelmed audience.
- You might want to supplement the content with current resources such as a tool kit to help others stop smoking. The government gives this type of resource away for us to use anyway we like.
The possibilities for these two public domain pieces are quite broad and having both an audio and a text version available can be quite powerful.
Remember you can edit the audio and make it your own by adding music, an introduction, commentary or other relevant material by using audio editing software and if you’re looking to create tangible products you can ship, rather than digital products, then fulfillment options are plentiful.
Offering content both as an audio file and as content provides your audience options. In the very competitive world of online marketing the more value you can give your audience the better. Use audio books and text as a way to enhance your product line and reap the benefits.
About The Author:
 Debra Conrad is an online entrepreneur, information publisher, and author that has been using Public Domain material to create profitable products and businesses since 2007. She is also co-author of "The Public Domain Treasure Hunter's Survival Kit" available here. For more info Debra, click here. |
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{ 1 comment… read it below or add one }
Month after month, you continue to deliver amazing suggestions. Your ebooks on PD are totally awesome and filled with suggestions to make money from home.
With a little effort and time, you show us how to be successful.
And the great thing is, it is fun!