You know you have a successful blog when – people seem to enjoy it, you’re building traffic, comments and even getting more sign ups on your newsletter. It has taken a lot of work to make this successful.
Now you have a problem. The holidays are here. How to blog when you don’t have time?
If you sell consumer products you’re probably so busy right now you have little time for long term marketing. But, you also know that you want to keep this great thing going. Besides, it’s the long term marketing that will help you over the slower periods of the year. What can you do?
Try Pre-Scheduling Your Posts
This is the single most effective method to keep the pace going when you don’t have time right now to blog. It can also save you time throughout the rest of the year when you get busy or need a break.
You can do this by using your blog’s scheduled post feature or you could blog by email and set your email client to only send the mail at a pre-set date and time. If you’re using Aweber, they help you send scheduled emails and it’s built right in.
Invite Guest Bloggers
Something else you could do is invite some guest bloggers. Many times people are more than happy to blog on sites for an affordable fee. You could also invite owners of related businesses to post. This is a great idea because you may not need to pay out any cash and you can return the favor when they get busy.
Guest bloggers are a good way to get some time away from your blog, allow you to concentrate on holiday sales and a wonderful way to introduce a fresh perspective.
Outsource Blogging
Have an assistant post some holiday articles related to your business for you. Articles about the holidays that people find useful such as shopping and budget tips, recipes and etiquette do very nicely.
Everyone can use those ideas and tips to make their holidays less expensive and more enjoyable. If your assistant can add information to relate those articles with your product, the better.
With that holiday feel in the air, you may be surprised to see how much traffic you end up getting. Possibly more than normal.
Blog Posting Tips
If you’re posting tips, don’t post them all at once. Publish a series of small and quick tips over a number of days or weeks. Tell people they are reading just one in a series every time you post. Not only does this keep the blog alive, it gives your readers reason to return.
Sometimes It’s Easier To Speak Than Write
Try audio. Speaking comes more naturally to us than writing and it also requires less effort and time to make a post. Record a short (under 5 minutes) clip about what’s happening during the busy holiday period. Tell people about your sales, share how you helped a customer out of his holiday shopping dilemma.
There are many tools you can use for a small cost such as AudioAcrobat and HipCast. You can record it and have it posted to your blog immediately.
Just because it is a busy period, doesn’t mean that you need to abandon your blog completely. By following the tips in this article, you can ensure your blog keeps building that valuable relationship with your prospects.
Bio:
Blogger, entrepreneur Lynette Chandler enjoys helping small business owners with their blogs. She authored an e-course to help new bloggers start their blog right from the beginning. Grab yours at Blogging Starter Pack Blog
Blogging Starter Pack Review
Reviewed by: Angela Wills, StarVA.comLynette,
I want to thank you so much for the Blogging Starter Pack. Before I started going through the course I was totally lost about how to start a WordPress blog and how to customize it to fit in with my site.
By going through the audios and videos I was able to set up my blog by just following through step by step. I love the videos, it makes it so much better to actually see what you are talking about compared to trying to follow along from an audio or print document.
Lynette I also read your free report ‘RSS Basics’ and it really helped me get a better grib on what the heck RSS is and how I can use it on my website or blog.
Thanks Again!
You can get your copy of Blogging Starter Pack by visiting the Blogging Starter Pack Blog
About The Author:
 Debra Conrad is an online entrepreneur, information publisher, and author that has been using Public Domain material to create profitable products and businesses since 2007. She is also co-author of "The Public Domain Treasure Hunter's Survival Kit" available here. For more info Debra, click here. |
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