I’m always ready to learn from the masters… the “real” masters. Not some over hyped – self inflated “guru” type, but the ones that have been doing their thing for a very long time.
I learned to write articles, blog posts and newsletter articles from none other than the “master” himself Jimmy D. Brown. If you haven’t heard of Jimmy then you have been living under a rock… he is one of the easiest to read “writers” in the internet marketing arena.
Not only is his writing easy to read, but he is so easy to learn from. He may sound like a good old boy from Arkansas… but he is one smart guy. Don’t let his easy going, southern accented style fool you. He has allowed me to once again add his guest post right on this very page!
Writing a newsletter is one of the best business-building activities you’ll ever invest time in on the Internet. They can be used in dozens of different ways to generate web site traffic, build lists, brand your name, earn affiliate commissions and produce sales of your products and services.
They are, unquestionably, a vital part of any successful Internet marketing campaign.
Yet there still remains a lingering question -
WHAT should I write about in my newsletter?
I want to share with you some brainstorming ideas that will allow you to easily come up with a couple dozen (or more) hot ideas for your upcoming newsletters. I’m going to briefly share seven (7) fill-in-the-blank article starters along with a brief explanation to help you get started writing attention-grabbing content.
When you’re ready to write your next newsletter, consider one of these not-yet-overused formulas…
1. What To Do When [Enter Problem Here]. The idea with this article is to offer a solution to an existing problem by matter-of-factly addressing the issue being discussed in the article. “What To Do When You Need To Lose That Last 5 Pounds” points out a problem many dieters face and hints that the article will reveal a method for overcoming this barrier. This article’s pointed style makes it a sure read.
2. Can [Enter Solution Here] Help [Enter Problem Here]? Similar to number one above, this article poses a question while emphasizing both the problem and potential solution. What really works here is to ask a “curiosity-building” question by providing a solution that doesn’t seem to fit with the problem. For example: If you’re trying to re-grow hair on your balding head, could you resist reading, “Can Cheerios Help Thicken Your Hair?” I don’t think so.
3. Should You [Enter Activity Here]? (Take This Quiz). People love quizzes. They especially love to see how they measure up in some area that they are particularly interested in. That combination makes this another newsletter that gets a lot of views. “Should You Quit Your Job And Start An Internet Business? Take This Quiz!” is going to attract every dissatisfied, looking-for-greener-pastures, internet marketing wannabe on the block.
4. 7 “Must Ask Questions” for [Enter Activity Here]. This is a perfect article for the entry-level beginner in any particular field. “7 ‘Must-Ask’ Questions for First-Time Homeschoolers’ When Choosing Curriculum” is just about a guaranteed read for all new homeschooling moms and dads who don’t want to blow it for their kids. (Note: The “number” of must-ask questions can be whatever you choose.)
5. 3 [Enter Topical Adjective Here] Lessons from [Enter Pop Culture Reference]. By using references to popular culture events, characters, television shows, news stories and trends, you’ll be able to get some cheap mileage from existing “hot buttons” of the general public. I recently wrote an article entitled, “3 Word-Of-Mouth Marketing Lessons From the Academy Awards” that garnered a lot of interest. Guess when I released it? Yep, a week before the big awards show.
6. Mastering [Enter Topic Here]: How to [Enter Tutorial Statement Here] Part 1. This is a superb article idea for a series of related tutorials. The word “master” is a bit overused at times in marketing circles, but it means to “become an expert” at something or to “achieve dominance” over something. Who wouldn’t want to “master” their activity of interest? That’s why “Mastering Weight Loss: How To Shed 12-15 Pounds in 30 Days, Part 1″ and other articles in its mold make for much-read content.
7. What Kind of [Enter Desirable Object Here] Is Best For YOU? We all want what’s “best” for us, don’t we? “What Kind Of Internet Business Is Best For You?” indicates there is something revealed in the article that will allow me to determine which of the options available to me is best suited for me. This is a really solid article to point others towards additional resources (such as special reports, mini-courses, etc.) where they can get specific information about which of the “options” mentioned in the article is most interesting and compatible with them.
So, there you have some great ideas to get you started on your next newsletter article.
You know you’re going to write newsletters, so would you like to get a LOT of completely free traffic with them? Check out by clicking here “How To Get Free Traffic With Newsletter Articles” . You’ll learn a powerful (but easy) way to get a lot of visitors to your website by using your newsletter articles in a special way … all at no cost to you.
About The Author:
 Debra Conrad is an online entrepreneur, information publisher, and author that has been using Public Domain material to create profitable products and businesses since 2007. She is also co-author of "The Public Domain Treasure Hunter's Survival Kit" available here. For more info Debra, click here. |
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