Since timeliness is often the lifeblood of a blog, current topics, either growing out of the news of the week or anticipating coming events, furnish the subjects for most “special feature” stories.
Blogs are fast becoming “our newspaper”, where we get the latest news as well as feature stories… Stories that interest us.
The reality is that we don’t have to wade through an entire daily newspaper to find the article topics that capture and hold our interest. We can now either “search” for the topic or have those topics “pushed” into our inbox!
While a newspaper- from day to day – provides room for only concise announcements of such news as:
- a scientific discovery,
- an invention,
- the death of an interesting person,
- a report on social or industrial conditions,
- proposed legislation,
- the razing of a landmark, or the dedication of a new building
photo credit: Valerie Everett
Such news often arouses the reader’s curiosity to know more of the persons, places, and circumstances mentioned. In an effort to satisfy this curiosity, bloggers will often write articles to blog based on that news.
By anticipating approaching events, a blog publisher is able to write articles that are timely for their readers. Two classes of subjects that he usually looks forward to in this way are:
- First, those concerned with local, state, and national anniversaries;
- Second, those growing out of seasonal occasions, such as holidays, vacations, the opening of schools and colleges, moving days, commencements, the opening of hunting and fishing seasons etc
A blog that is read largely by business exetutives and professionals provides news and special articles that satisfy such readers.
A blog that aims to reach the so-called masses naturally selects news and features that will appeal to them.
The character of its readers, in a word, determines the character of a blogs articles.
How To Write a Blog That People Want to Read
The frequency of publication of articles on a blog, leads, in many instances, to the choice of comparatively trivial topics for some articles. Merely to give readers entertaining matter with which to occupy their leisure at the end of a day’s work, some blogs publish special feature stories on topics of little or no importance, often written in a light vein. Articles with no more serious purpose than that of helping readers to while away a few spare moments are obviously better adapted to blogs, which are read rapidly and immediately cast aside.
The sensationalism that characterizes the policy of some blog publishers affects their article writing schedule. Gossip, scandal, and crime lend themselves to melodramatic treatment as readily in special feature articles as in news stories. On the other hand, the relatively few blogs that undertake to attract readers by sensationalism, usually do so by means of short stories and serials rather than by special articles.
Almost all newspapers, in short, use special feature stories on local topics, some papers print trivial ones, and others “play up” sensational material; whereas practically no blog publishes articles of these types.
About The Author:
 Debra Conrad is an online entrepreneur, information publisher, and author that has been using Public Domain material to create profitable products and businesses since 2007. She is also co-author of "The Public Domain Treasure Hunter's Survival Kit" available here. For more info Debra, click here. |
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